We've spent a lot of time talking about green fashion in the form of basics. It makes a lot of sense to parlay a cotton tee program to organic cotton or bamboo, but what about green on-trend luxury? Several notables are making a go - enter The Battalion.
According to the about section on their website, "The goal of The Battalion is to be the modern purveyor of green luxury." The brainchild of Linda Wong and her sister, The Battalion specializes in eco-friendly knits translated into tailored, body con pieces and red carpet worthy dresses. The sisters' mission "to make our world a better place" through "lifestyle enhancing and socially relevant design."
From the branding to the presentation to the garments there is no hippy green going on here. Designs are current and tasteful. With price points from $80-$160, The Battalion has positioned their brand as contemporary women's clothing that just happens to be green.
If you are in the Philadelphia area you can see The Battalion at Arcadia Boutique, 819A North 2nd Street Philadelphia, PA 19123 (215) 667-8099. The Battalion is carried by retailers in New York, LA, Chicago and some smaller markets and online at Revolveclothing.com and Singer22.com.
--till next week Restore, Recycle, Refresh & Renew
