I am just back from the annual Initiatives in Arts and Culture conference in NYC. The focus this year was on Green in the Fashion industry. There were a broad variety of speakers representing various aspects of the jewelry industry, textiles, retail, apparel design, cause marketing and creative capitalism.
Many topics were discussed from fair trade mining, to packing materials, to supply chain management, to plastic hangars and more. Speakers represented many levels of business from high end to mass market.
Several themes resonated among all the speakers and I think it is worth noting them here:
1. Green is not a Trend. It is a Movement. In many cases the customer is driving the Movement.
2. Sustainability in not only good for the Planet. It is good for Business.
3. Creativity in the design process can affect the results.
Recently, The Economist stated the new sustainability is to stay in business. In these tough economic times, many sustainability initiatives could go by the way side. It is important for companies and customers alike to repeat the mantra that Sustainability is Good for Business. Support companies that support sustainable initiatives.
Another "r" word came up as well - Repurpose. It is a good one to consider along with the rest of my sign off.
till next week -- Restore, Refresh, Recycle and Renew
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